by Asif Afzal | Oct 13, 2022 | Copywriting, Language, Transcription, Translation
Language is notorious for its ability to trip up even well-trained linguists but when translating an academic text there is an added layer of technical and linguistic skill which is required in order to give a meaningful and accurate translation of the original text....
by Asif Afzal | Sep 14, 2022 | Copywriting, Language, Translation
Meta’s new AI translation tool aims to drive language inclusivity through the No Language Left Behind (NLLB) project which it is hoped will deliver evaluated, high-quality direct translations between 200 languages, including low-resource languages like Asturian,...
by Asif Afzal | Aug 29, 2022 | Doing business, Language, Localization, Transcription, Translation
For a business to succeed in today’s market it needs to have a visible online presence and rank highly on local search engines – this means localising keywords related to your products, services, industry, and brand so that you can attract local customers, and they...
by Asif Afzal | Aug 15, 2022 | Cross-Cultural Training, Language, Localization, Translation, UAE
The Arab world has always been shrouded in mystery to many Westerners, but here we unravel the secrets of the language and culture… The Arabic Language The title of this section is a little misleading – there isn’t exactly one ‘Arabic Language’ which is...
by Asif Afzal | Jul 27, 2022 | Doing business, Language, Localization, Transcription, Translation
Choosing the right professional Language Services Provider (LSP) for your technical translation can be a bit of a minefield, but it is possible, and our blog shows you how! We explain what technical translations are, how to choose an LSP, and what you questions to...
by Asif Afzal | Jul 13, 2022 | Cross-Cultural Training, Doing business, UAE
Arabic cross-cultural training is essential to the smooth operation of your international business – it ensures your team are well informed and fully prepared for key interactions anywhere in the Arab world. Understanding what cross-cultural training is and why...
by Asif Afzal | Jun 13, 2022 | Cross-Cultural Training, Interpreting, Language, Translation
It is GCSE time again, that moment where students (and their parents) start thinking about possible careers, university courses, and summer work placements, but knowing where to start can be difficult. So, if you’re thinking about becoming an interpreter, or...
by Asif Afzal | May 27, 2022 | Interpreting, Language, Translation
The House of Lords have ruled that the Ministry of Justice (MoJ) should conduct a full review of minimum qualifications for court interpreters in a bid to assess the existing status of the language services provision available within the UK’s justice system and to...
by Asif Afzal | May 12, 2022 | Cross-Cultural Training, Interpreting, Language, Translation
With recent events unfolding in Ukraine, and the number of asylum seekers arriving at the UK border reaching a 20-year high last year, the probability is that most of these people will require the services of an interpreter, yet many of them will have little...
by Asif Afzal | Apr 22, 2022 | Interpreting, Language, Translation
A student from Tamil Nadu India, has developed an AI model which achieves real-time translation of sign language. This is an amazing accomplishment which even big-tech companies have failed to achieve to date. According to an article online by the United Business...
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