by Asif Afzal | Jul 29, 2019 | Cross-Cultural Training, Language, Translation
In the 1940s a linguist called Benjamin Lee Whorf claimed that speakers of the Hopi language (a Native American language spoken in North-Eastern America) and Native English speakers, view the world differently because of differences in their language. Since this time,...
by Asif Afzal | Jul 18, 2019 | Cross-Cultural Training, Doing business, Language
The law industry is a highly competitive field. To be successful there are a few essential skills you’ll require, alongside your law degree.These skills can be classified as ‘soft skills’ – they’re transferable which means they are important in many industries, but...
by Asif Afzal | Jul 10, 2019 | Interpreting, Language, Translation
A team from MIT and Google’s AI lab in Mountain View, California, have developed a machine-learning system which they’ve shown is capable of automatically deciphering ancient texts. According to MIT Technology Review, Jiaming Luo and Regina Barzilay from MIT, and Yuan...
by Asif Afzal | Jun 28, 2019 | Doing business, Language, Localization, Translation
Customer support is considered to be a vital component in all businesses, but within a multi-lingual setting, speaking your customers’ language is essential to enable clear understanding, promote brand value, and encourage repeat custom. At a basic level, good...
by Asif Afzal | Jun 25, 2019 | Language, Localization, Translation
Google Translate users spotted an alarming mistake when entering the phrase “I am sad to see Hong Kong become part of China” into the multilingual machine translation service a few days ago (June 14th). According to France 24, when the phrase was translated into both...
by Asif Afzal | Jun 13, 2019 | Cross-Cultural Training, Language, Localization, Translation, UAE
Disney’s latest movie, Aladdin, has become the third highest grossing film of 2019 (receiving more than $500 million at the box office) and it has been well-received for its improved awareness and portrayal of Arab culture. According to ‘The National’ online the new...
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