by Asif Afzal | Aug 15, 2022 | Cross-Cultural Training, Language, Localization, Translation, UAE
The Arab world has always been shrouded in mystery to many Westerners, but here we unravel the secrets of the language and culture… The Arabic Language The title of this section is a little misleading – there isn’t exactly one ‘Arabic Language’ which is...
by Asif Afzal | Jul 27, 2022 | Doing business, Language, Localization, Transcription, Translation
Choosing the right professional Language Services Provider (LSP) for your technical translation can be a bit of a minefield, but it is possible, and our blog shows you how! We explain what technical translations are, how to choose an LSP, and what you questions to...
by Asif Afzal | Apr 11, 2022 | Doing business, Language, Localization, Translation
Language Services Providers (LSP) are like any other service providers – you get good ones, bad ones, and everything in-between, so you’ll need to vet any prospective LSP to find out a bit more about what services they offer, how efficient their project management is,...
by Asif Afzal | Mar 29, 2022 | Doing business, Language, Localization, Translation
The Common Sense Advisory (CSA Research), an independent Market research firm, assessed 4 generations of people in 10 countries around the world to determine the online language behaviours and preferences of Millennials, and how they differ from those that preceded...
by Asif Afzal | Mar 15, 2022 | Doing business, Language, Localization, Translation
With more firms choosing to go global in a bid to widen their customer base and increase profits, the likelihood is, most of them will need to use translation services for this transition to be successful. If you are considering making a move towards international...
by Asif Afzal | Feb 25, 2022 | Doing business, Language, Localization, Translation
A recent article in Forbes, suggests that language can be a limiting factor in the quality of service a customer receives. Considering the value which customers now place on customer experience (and the detrimental effect a negative experience can have on brand image)...
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