by Asif Afzal | Aug 21, 2020 | Uncategorised
The Arabic language is a little unusual – while there are more than 400 million Arabic speakers in the world, most of these speak regional dialects such as, Egyptian, not Modern Standard Arabic (MSA) which is the version taught in schools across the Arabic world, used...
by Asif Afzal | Oct 31, 2019 | Doing business, Language, Localization, Translation
Arabic is the native language for almost 30 countries worldwide, is spoken by more than 400 million people, is one of 7 official languages of the United Nations, and is becoming pivotal for world-class business, finance and technology. Countries such as, Dubai, are...
by Asif Afzal | Aug 16, 2019 | Doing business, Localization, Translation, UAE
If you are venturing into an Arabic market with your business the chances are you’re already considering translating web copy, marketing materials and customer service information. However, due to the vastness of the Arabic region, variation in dialects and cultural...
by Asif Afzal | Jun 13, 2019 | Cross-Cultural Training, Language, Localization, Translation, UAE
Disney’s latest movie, Aladdin, has become the third highest grossing film of 2019 (receiving more than $500 million at the box office) and it has been well-received for its improved awareness and portrayal of Arab culture. According to ‘The National’ online the new...
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