by Asif Afzal | Jun 26, 2020 | Cross-Cultural Training, Doing business, Language
According to the Centre for Mental Health based in the UK, mental health problems at work cost UK economy £34.9bn last year. With the Covid-19 pandemic, and the ensuing restrictions on social interaction, furlough schemes, potential unemployment, and a rise in illness...
by Asif Afzal | Jun 19, 2020 | Cross-Cultural Training, Doing business, Language
Within the translation industry there is little that holds more value than effective communication. However, it isn’t only vital in our industry. Research has shown that a lack of effective communication within an organisation can “reduce productivity, lower moral and...
by Asif Afzal | Feb 14, 2020 | Cross-Cultural Training, Language, Translation
A recent article by the BBC online highlighted the way our native language affects our ability to process numbers and our early maths ability. As adults, we give little thought to our ability to process a given number as it has become second nature, but recent...
by Asif Afzal | Jan 24, 2020 | Cross-Cultural Training, Doing business, Language
Many businesses now operate within a global context so must take account of cultural diversity, both within the workplace and when travelling for business. Knowing how to meet and greet your colleagues, associates, clients, contemporaries, or even business superiors...
by Asif Afzal | Dec 19, 2019 | Cross-Cultural Training, Doing business, Language, Localization, Translation
We’ve all seen some of the awful examples of brand marketing for global audiences, so know how important it is to get translation right for your brand when selling in a different language, but sometimes even a good translation isn’t good enough. Venturing into a...
by Asif Afzal | Sep 11, 2019 | Cross-Cultural Training, Language, Localization, Translation
Humour is a funny thing…what makes some of us crack up laughing, others find silly, annoying, or just plain stupid! Daliso Chaponda, the Malawian-born comedian who came third in Britain’s Got Talent in 2018, recently wrote an article for Chortle, the online site that...
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