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Home » Blog » Doing business

Discover the benefits of leadership training for your workforce

Discover the benefits of leadership training for your workforce

by Asif Afzal | Apr 10, 2024 | Cross-Cultural Training, Doing business

Investing in training for your leadership and management teams is vital to the future success of your business and the cohesion of your workforce. This article explores the benefits of leadership training; why it is important and how to create an effective training...
A beginner’s guide to translation project management

A beginner’s guide to translation project management

by Asif Afzal | Feb 29, 2024 | Doing business, Interpreting, Language, Localization, Transcription, Translation

If you are new to language services such as translation and localisation, or have never used a Language Services Provider (LSP) for your previous translation projects, you might be wondering what translation project management is and how it will benefit your project....
Creating an effective market entry strategy

Creating an effective market entry strategy

by Asif Afzal | Jan 29, 2024 | Copywriting, Doing business, Interpreting, Language, Localization, Translation

An effective market entry strategy is crucial for businesses seeking expansion into new overseas markets. A well-devised, strategic plan, designed to increase the chance of success in a particular market, will help promote a competitive advantage, introduce products...
Cost-saving tips for your translation project

Cost-saving tips for your translation project

by Asif Afzal | Jan 22, 2024 | Doing business, Language, Localization, Translation

It is rare to find a business with an open-ended budget for their translation project – in the current financial climate, most of us want to save money while still maintaining a high-quality and accurate translation. This article explores a few tips for saving money...
Why native language copywriting campaigns work

Why native language copywriting campaigns work

by Asif Afzal | Dec 11, 2023 | Copywriting, Doing business, Language

Native language copywriting campaigns have increased in popularity over the last couple of years, most probably due to the fact that they are so effective. As its name suggests, native language copywriting campaigns are marketing ads which have the look, sound and...
3 translation tips for improved multilingual content

3 translation tips for improved multilingual content

by Asif Afzal | Nov 27, 2023 | Copywriting, Doing business, Language, Localization, Translation

Bilingual employees, overseas teams, or even friends and family, are often called upon to perform translation tasks for budget-conscious businesses but DIY translations can have a negative impact on your brand, your business and potential sales. If this situation...
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