by Asif Afzal | Sep 20, 2019 | Interpreting, Language, Translation
The European Commission have just launched the 13th edition of their annual ‘Juvenes Translatores’ competition for secondary school pupils across Europe. From September 2nd, schools from all member states can register online ensuring their students can compete against...
by Asif Afzal | Sep 11, 2019 | Cross-Cultural Training, Language, Localization, Translation
Humour is a funny thing…what makes some of us crack up laughing, others find silly, annoying, or just plain stupid! Daliso Chaponda, the Malawian-born comedian who came third in Britain’s Got Talent in 2018, recently wrote an article for Chortle, the online site that...
by Asif Afzal | Aug 28, 2019 | Doing business, Interpreting, Language, Localization, Translation, UAE
When conducting business in a new country there can be a few things that you’ll notice people do differently. For instance, they might not shake hands as a form of greeting, they may exchange business cards with a high level of respect, and they might work within a...
by Asif Afzal | Aug 23, 2019 | Doing business, Language, Localization, Translation
As of June 2019, the internet penetration rate for the whole world was sitting at 57.3%. This means multilingual digital marketing and design are vital for every company wishing to make their mark on a global scale. When marketing and selling your product, or service,...
by Asif Afzal | Aug 6, 2019 | Copywriting, Language, Localization, Translation
Globalisation has become the norm for many businesses, but with such a competitive market, brands need to distinguish themselves from others, appeal to various cultures, and communicate to people using multiple languages, in order to be successful within a global...
by Asif Afzal | Jul 31, 2019 | Interpreting, Language, Translation
An article by Alzheimer’s Research UK has highlighted a study by scientists in Italy, which suggests that being bilingual could be beneficial in delaying Alzheimer’s, due to an increase in ‘cognitive reserve’. Earlier studies had shown how those that speak more than...
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