by Asif Afzal | Jun 27, 2023 | Doing business, Interpreting, Language, Translation
According to an online article by CNN, Italians using English and other foreign words in official communications could face fines of up to €100,000 ($108,705) under legislation introduced by Prime Minister Giorgia Meloni’s ‘Brothers of Italy’ party. The legislation...
by Asif Afzal | Jun 7, 2023 | Interpreting, Language, Translation, UAE
A recent scientific paper suggests that the native language we speak shapes the connectivity in our brains meaning that it may even influence the way we think or how we process information. The study, led by scientists at the Max Planck Institute for Human Cognitive...
by Asif Afzal | Apr 17, 2023 | Cross-Cultural Training, Language, UAE
The constant need for cultural awareness was highlighted by the Princess of Wales on a recent visit to the Hayes Muslim Centre in West London, where she was refused a handshake by one of the Islamic community leaders. While this action might sound like a rebuff (to...
by Asif Afzal | Jan 30, 2023 | Doing business, Language, Localization, Translation
There are many advantages to using human translation services for global business and this article will help you understand why it is so important. Human Translation Services While professional translation service providers, and translators in general, often use a...
by Asif Afzal | Nov 7, 2022 | Copywriting, Doing business, Language, Translation
Marketing, advertising, and creating engaging copy for an international audience are complicated matters which involve not just language considerations, but cultural ones too. Successfully enticing an international audience to purchase your products, or services,...
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