by Asif Afzal | Aug 23, 2024 | Doing business, Language, Localization, Translation
Translation is often seen as a highly technical process, focusing primarily on factual accuracy in order to convey a precise meaning. However, great translation strives to reveal deeper meanings, beyond the literal interpretation, in order to ignite emotion and...
by Asif Afzal | Jul 5, 2024 | Language, Localization, Translation
On June 4, the Verkhovna Rada passed the second reading of draft law 9432 relating to the functioning of the English language in Ukraine and was supported by 236 MPs. According to an online article by RBC-Ukraine, the new law was first registered by Volodymyr...
by Asif Afzal | Jun 28, 2024 | Interpreting, Language, Localization, Transcription, Translation
Today’s fast-paced, global business environment means translation agencies are busier than ever, and they face a growing range of challenges when handling their client’s vital translation projects. However, professional translation agencies are able to employ a...
by Asif Afzal | May 17, 2024 | Doing business, Interpreting, Language, Translation
Face-to-face interpreting saw a reduction in use during the Covid pandemic and has still not fully recovered to pre-pandemic levels, yet there are specific benefits to using face-to-face interpreting that shouldn’t be overlooked. Below, we investigate some of these...
by Asif Afzal | Mar 8, 2024 | Copywriting, Interpreting, Language, Localization
A British linguistics expert says that swearwords are increasingly used for emphasis and to build social bonds, rather than to insult, and that swearing is more widely acceptable today. According to an article by the Guardian online, swearing has become more...
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