by Asif Afzal | Jan 30, 2020 | Doing business, Language, Localization, Translation
A new website (or a newly translated one) brings with it the issue of ranking on search engine results, but there are tricks for increasing your rank by ensuring that your site has SEO (search engine optimisation) specific content. However, when considering a...
by Asif Afzal | Jan 16, 2020 | Doing business, Language, Localization, Translation
Successfully selling products online to a global market requires localised product descriptions for new, target markets. Customers want to know what they are purchasing, be confident about ingredients, production, packaging materials, and so on, and they also want to...
by Asif Afzal | Oct 31, 2019 | Doing business, Language, Localization, Translation
Arabic is the native language for almost 30 countries worldwide, is spoken by more than 400 million people, is one of 7 official languages of the United Nations, and is becoming pivotal for world-class business, finance and technology. Countries such as, Dubai, are...
by Asif Afzal | Oct 15, 2019 | Doing business, Language, Localization, Translation
Taking your business global is a big step; translating websites for new audiences, localising social media or marketing materials, and appealing to a new market may seem a little overwhelming initially, but they’re vital steps in expanding into new overseas...
by Asif Afzal | Jan 28, 2019 | Doing business, Language, Translation
Marketing your brand overseas is not a new concept; global giants such as, MacDonalds, Pepsi, Microsoft, and many others, have been doing it (largely successfully) for many years, but when it comes to smaller, international companies, knowing how much content needs...
Recent Comments